Welcome to Center Hotels

A dedicated space for our partners to access bookings, hotel details and everything you need to support your clients.

Experience the real Reykjavik

We are an all Icelandic family owned hotel chain offering 8 hotels and 1 hotel apartment located in the lively and charming city center of Reykjavik. Each hotel has its unique charm, from cozy and classic to modern and chic. Whether your guests are here for relaxation, business or adventure, we’ve got the perfect hotel for them, with spas, gyms, meeting rooms, bars and restaurants available at selected locations.

Become a partner

Join the circle

As a partner, you’ll get access to exclusive agent rates and real-time availability through your login. You can use our booking engine at any time and easily change, cancel or add to a reservation. We offer 9 centrally located hotels in Reykjavik with flexible booking options for FITs, groups and corporate guests. Our local team is here to support you and make it easy to take care of your clients.

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Latest updates for our partners

There’s always something new happening at Center Hotels, from hotel renovations to fresh dining concepts, events and new guest experiences. Stay in the loop with our latest news, exclusive agent offers and helpful partner updates delivered straight to you

Our Hotels

Located in the city center of Reykjavik

All of our hotels are located in the heart of downtown Reykjavik, offering guests the perfect base to explore the city. Each hotel is unique in size and style, but they all share a central location, warm Icelandic hospitality and a cozy atmosphere that makes guests feel at home.

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Our Restaurants

Excellent food choice in the city enter

Many of our hotels feature on-site restaurants, giving your clients easy access to excellent food and drinks throughout their stay. Whether they’re travelling solo or as part of a group, we offer dining options to suit every guest. All hotel guests enjoy a 10% discount on the à la carte menu, just by showing their room key to the restaurant staff. It’s a simple benefit that adds extra value to your clients’ stay.

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Our Venues

Ideal for meetings, events or gatherings

From corporate events to casual celebrations, our flexible venues can be tailored to suit any occasion. Big or small, we’re here to help you create the perfect setting for your clients.

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Our spa & Wellness

It's all about relaxation

When visiting Iceland, a trip to the spa is a must. It's a big part of Icelandic culture and a wonderful way for guests to experience the everyday relaxation that locals enjoy. That’s why many of our hotels feature on-site spas, so your clients can unwind like an Icelander, without ever leaving the hotel.

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Our add-ons

Add that little extra to the hotel stay!

Sometimes it only takes a little something extra to make a stay truly unforgettable. We offer a range of thoughtful add-ons that can help you create the perfect experience for your clients.

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Our story & vision

It's all about the authenticity

Our story and vision are simple. As an all Icelandic hotel chain, we focus on creating memorable and meaningful hospitality experiences that reflect the spirit of Iceland. It’s how we make our guests feel welcome, valued and truly at home. By choosing us, you give your customers the opportunity to feel like locals while staying in Reykjavík.

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Our photo bank

Promotional material directly from us

We have a wide selection of beautiful photos and videos, and we are more than happy for you to use them when promoting our hotels.

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Special offer for a limited time!

Get 20% discount off the BAR prices through our agent portal. The discount includes: welcome drinks for your guests upon arrival, early check-in & late check-out (subject to availability).

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Midnight Sun & Ancient Magic: Celebrating the Summer Solstice in Iceland

Celebrate the longest day of the year the Icelandic way, under the midnight sun with a touch of magic. From ancient Norse rituals to modern-day merriment, the summer solstice in Iceland is all about light, folklore, and gathering with good people. Learn about old traditions, quirky superstitions, where to watch the midnight sun and discover how SKÝ Lounge & Bar is turning June 21st into an unforgettable celebration.

Pack Like a Pro and Dive into Icelandic Adventures

Packing for a trip to Iceland can often be a mental puzzle, with questions like, "What if it's cold?" or "What if it's hot?" or "What if I go somewhere fancy, muddy, rainy, or snowy?" Well, Iceland offers all those things and sometimes all at once. In this blog, we'll provide you with a few rules of thumb for packing in Iceland.